Monday, June 5, 2017

Article: Is Personalization More Challenging in Asia-Pacific than in the US?

Source: http://www.emarketer.com/Article/Personalization-More-Challenging-Asia-Pacific-than-US/1015964
June 05, 2017 at 07:01AM

Dynamic Yield's Ander Orcasitas and Mukund Ramachandran discuss the unique challenges in personalizing brand experiences and identifying customers across channels in Asia-Pacific.

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