Article: Most People Have a Mobile Banking App, but Do They Use It?

Source: http://www.emarketer.com/Article/Most-People-Have-Mobile-Banking-App-Do-They-Use-It/1016690
October 31, 2017 at 07:01AM

The adoption of mobile banking apps is moving steadily ahead, according to new data from customer experience management firm Market Force Information. But just because an app has been downloaded doesn't mean it's used by most people with any regularity.