Twitch Users Watch Billions of Hours of Video, but the Site Wants to Go Beyond Fortnite

Source: https://www.nytimes.com/2019/09/26/business/media/twitch-twitchcon-ads-redesign.html?emc=rss&partner=rss
September 26, 2019 at 10:27PM

The live-streaming platform, owned by Amazon, has more viewers than many cable channels. But a new ad campaign aims to show it’s good for more than video games.